Analysis of competition and competitive advantages.

A significant part of any economic feasibility study, technical-economic evaluation and business plan is market analysis.

This analysis allows companies to understand their position and potential in the markets. Especially when developing new products or when entering a new market with an existing product, it is particularly important to understand the customer’s needs, it is particularly important when developing new products or entering a new market with an existing product.

For bio-based products, this consideration is very important, as views on the desirability of bio-based products vary depending on the location of the customer and between different customer segments.

The market analysis takes into account the availability, volumes, capacities and trends of bioproducts, as well as the competitive intensity of petrochemicals and other competing biobased bioproducts.